For over a dozen years, Illuminata, Inc. has successfully supplied exceptional value to C-level executives of many Global 2000 companies by providing a host of advisory services including messaging assistance, product development counseling, and strategic advice. We can show you how your products measure up to the competition, what you need to realize a competitive edge, and how to craft bullet-proof messaging.

Our vendor services are based on proven Illuminata methodology and can last from a half-day to several days depending on your needs. We carefully match out IT Advisors to the engagement. Scope, requirements, and expected outcome are mutually agreed upon by Illuminata and our clients prior to purchase. With Illuminata there are no unpleasant surprises or hidden costs. Half- and full-day engagements can be purchased separately, or in prepaid sets at deeply discounted pricing.

Messaging

The IT industry invests millions of dollars each year to craft messages that will make the value of their innovations clear to customers, analysts, press, and the financial community. Our Advisors have extensive experience in message testing, development, and presentation. And we understand prevailing conditions, the expectations of your audience, and the complicated marketplace. If you’re updating your company’s position, adding a new partner, or launching a new product, Illuminata Advisors can help you create just the right message.

Messaging Crafting Boot Camp

Message Crafting Boot Camp is Illuminata’s most in-depth, hands-on message advisory service. Our Advisors will lead your executives, product managers, developers, and their selected team through an intensive working session taking up the better part of a day.

Using exclusive Illuminata mythology, we will guide and collaborate to select themes, words, and phraseology that will resonate effectively with targeted audience. The result will be a transformation of seed ideas into a clear, compelling message that will resonate with target audiences.

Following this interactive session, Illuminata will provide a written summary of comments and recommendations. For an extra level of support, we will also be available following the interactive session to provide comments on any subsequent modifications to the message.

Presentation Review

If you have already created a message, but want to test it before it goes live to your target audience, call us for a Presentation Review. Our Advisors will review the presentation with your messaging team in a private setting on site, or by teleconference. We will provide interactive feedback on the current messaging and presentation content, including particular strengths, potential problems, and make recommendations for stronger approaches.

Product Development Advice

Illuminata offers fresh, clear, business-savvy perspectives to help identify market opportunities, set manageable priorities for product development, and make sensible product-investment decisions. During a typical product advising engagement, Illuminata joins client executives, product managers, developers, and their selected team for an intensive working session taking up the better part of a day.

We begin with a thorough review of your product. Next we’ll lead your team in an in-depth roundtable discussion about current user needs and how your product, and the competition, measure up: What improvements will satisfy existing customers and attract new ones? What will take you into new markets? What shortfalls will keep you out of important markets or accounts? Without groupthink or wasted effort, we will help you discover what it will take to move your product to the next level.

As a final step, we’ll deliver an executive summary to promote further discussion inside your organization. And, to help keep you on track, we will be available by email or phone following the engagement for questions related to our discussions and recommendations.

Strategic Counseling

Illuminata will provide you with expert assistance in strategic planning, understanding competition, optimizing resources, and addressing end-customer needs.. During a typical strategic advising engagement, Illuminata IT Advisors join client executives, product managers, developers, and their selected team for an intensive working session taking up the better part of a day.

Following this interactive session, our Advisors will provide a written summary with additional observations and recommendations. For an extra level of support, we will also be available following the interactive session to discuss updates to materials and answer follow-on questions.

Custom Projects

Our advisors are available for custom projects such as competitive analyses, opportunity investigations, due diligence, project redirects or post mortems, and internal skills-building.

Speaker’s Corner

Illuminata’s experts offer the independent voice, credibility, and honed presentation skills you need to support your event. All of our Advisors can be engaged to speak or lead a panel at one or a series of your events - from Webinars to major conferences to sales training. Our fresh, unique perspective on the IT industry will inform and entertain your audience.

Topics can be chosen from any Illuminata Focus Area. For even more impact, our presentations can be captured as professionally produced videos and Pod Casts.

IT Industry Subscription

Vendor organizations, divisions, and workgroups are eligible for an IT Industry Subscription. Subscribers will receive full online access to articles and reports in our library and free attendance at any subscriber Webinar. IT Industry Users have a license to a single personally licensed copy of each publication and may share documents within the organization as necessary to perform their job functions.

Depending on the package purchased, subscriber organizations can also receive up to 20 hours per year of custom telephone and in-person advisory time with our experts. Subscription package can be tailored to specific needs and budgets. Special packages are available for emerging companies and smaller organizations.

Web Posting License

Illuminata publications can be licensed as printable PDF files for posting on your company’s web site. Our posting licenses do not expire.

Along with a printable PDF, you will receive the right to quote from the publication in your company’s slide show presentations and press releases. Translation rights and four-color, high quality, professionally bound paper copies are available.

For maximum value, add an Illuminata Pod cast, video short, or Webinar to your posting license.

Contact

For more information and to discuss your specific needs and pricing contact clientservices@illuminata.com.